M&M’s recently paired up with one of my favorite guilty pleasure TV shows, The Bachelor. Hopping on the natural Twitter hashtag trend #ManCandyMonday, M&M’s found a great opportunity to contribute to the conversation. In addition to creating clever commercials, M&M’s created everything for the perfect Bachelor viewing party including Bachelor brackets, Bingo cards and shopping lists. It was fun to see M&M’s jump on a trend perfect for their message, plus it was the partnership of two of my favorite things- candy and Juan Pablo!
For more information on this Irresistible pair- check out their Facebook page.